企業官網如今早已變成互聯網技術的中堅力量，終究公司相對性于本人來講，不管從整體實力和資金必須遠遠地超出本人，一旦企業官網使力經營，其知名度是不容小覷的，但是企業官網終究不久從傳統式的展現服務平臺銜接到以經營主導的銷售平臺，中間的差別還是非常大的，因此許多公司在經營層面出現各式各樣的難題，尤其是在
SEO優化層面，通常變成牽制企業官網發展趨勢的短板，那麼怎樣才可以搞好企業官網的
UEO優化基本建設呢?
Enterprise web site has now become the main force of the Internet, after all enterprise relative to the individual character, no matter from strength and financial capacity are much more personal, once the enterprise website with the power operation, its influence is not negligible, but the enterprise website after all just from traditional display platform in operation of the transition to give priority to marketing platform, the difference between is very big still, so many enterprise in the operation of a wide variety of problems, especially in SEO optimization, often becomes the bottleneck of restricting enterprise web development, so how to do well the UEO optimization construction enterprise web site?
一：網頁布局兼具SEO優化和美觀大方(The web site layout optimization and beautiful both SEO)
許多企業官網特別喜愛把網址穿著打扮的婀娜多姿，很多應用flash，java微信小程序這些，這種技術性，如今早已變成邊沿的網站開發，看上去可以提高網址的美觀大方性，但事實上卻變成網址SEO優化的短板，事實上網址美觀大方關鍵便是簡潔，環境整潔，絢麗多彩的界面是幫不上哪些忙的，為了更好地提高網址SEO優化實際效果，應當搞好百度關鍵詞的遍布，合理布局要有效標準，此外網址上應當多應用文本，那樣更非常容易被百度搜索引擎爬取!僅有那樣才可以變成一個基礎達標的企業官網!
Many company website especially love to dress up the web site of the beautifully dressed, a large number of applying flash and Java small program and so on, these technologies, has now become the edge website technology, look can enhance the beautiful sex of website, but actually it is to become a site the bottleneck of SEO optimization, and in fact the main web site is beautiful and simple, clean and neat, gorgeous screen is won't be of much help, in order to improve website optimization effect SEO, should be prepared to web site keywords, the distribution of layout to reasonable norm, another web site should use more words, so that it can easily be search engine grab! The only way to become a basic qualified enterprise website!
二：企業官網三要素的挑選(The choice of the three key elements of the enterprise website)
搞好網址題目，關鍵字和敘述這三個因素，關鍵分為2個層面來做，一個是主頁，一個是頻道頁，針對主頁來講，一般應用企業名字做為
網站制作的題目，看上去沒什么難題，但是那樣毫無疑問會變小了企業官網的檢索范疇，因此更強的方式便是將網址的關鍵字，長尾詞和企業名字放到一起，做為網址的題目，那樣就可以提升檢索范疇的另外，還可以讓客戶更加精確的尋找網址，自然針對關鍵字和敘述這兩個層面，大部分和題目相近，一定要抓住關鍵層面，充分發揮長尾詞優點!
Make your web site's title, keywords and describe the three elements, mainly divided into two aspects, one is the home page, is a column page, for home page is concerned, often use enterprise name as the title of the production site, did not appear to have what problem, but it will no doubt be narrowed the scope of the enterprise web site search, so better way is to the site keywords, long tail keywords and enterprise name put together, as the title of the website, this increases the search range at the same time, still can let users more accurate find web site, of course, for keywords and describe the two aspects, and basically and title similar, we must focus on major aspects, play long tail keywords advantage!
而針對網址頻道頁的題目，關鍵字和敘述的設置，自然也必須遵照一定的標準，例如一個頻道便是一個關鍵字，有關的內容便是緊緊圍繞這一關鍵字來做，最好頻道題目是首頁標題的擴展，干萬不能夠是一樣，針對敘述和關鍵字也是一樣!
And for the title of the page web site columns, keywords and description of the set, of course, also need to follow some rules, such as a column is a key words, related to the content that surrounding the keywords to do, it's best to columns of the title of the page title is expanding, must not to is, to describe and key words is the same!
三：關鍵字的遍布和相對密度(The distribution of keywords and density)
針對企業官網來講，實際上關鍵字的相對密度是非常容易就可以操縱在有效的范疇內，例如2%到8%中間，由于在牽涉到企業業務推廣方案的情況下，非常容易就可以操縱關鍵字，但是如果不留意操縱，那就是難以完成有效的關鍵詞搜索量的!一般關鍵詞搜索量比較嚴重較稀，或是關鍵詞搜索量比較嚴重堆積全是不利網址優化的!
For the enterprise website is concerned, in fact the density of key words is easily able to control in the reasonab
le scope, for example, 2% to 8% between, because when it comes to the company business presentation, it is easy to control key words, but if you don't pay attention to control, it is difficult to realize reasonable keyword density of! Usually keyword density serious thin, or keyword density is not serious to stack the optimized your site!
四：企業官網最終優化攻略大全(The enterprise website ultimate optimization strategy)
實際上上邊三個層面是給接下去的SEO優化工作中開展的埋下伏筆，搞好上邊三個層面也是企業官網優化的基本，接下去就需要剖析一下企業官網的優化方法!實際上針對企業官網優化方法來講，事實上是重劍無鋒，大巧若拙!
In fact it is to give the next three aspects of the optimization SEO matting, well above three aspects are the foundation of the enterprise web site optimization, then analyze the enterprise website optimization technique! Actually to enterprise web site optimization technique is concerned, is actually heavy jian with no edge, pride apes humility.
其一便是建立網站外部鏈接，在SEO優化領域，有一個至理名言便是內容為主，外部鏈接為帝，可伴隨著百度搜索引擎優化算法的持續調節，如今的外部鏈接不僅規定具有高品質，并且也要具有多樣化，因此如今發外鏈的難度系數早已愈來愈高，但是企業官網要是將網站外包給技術專業的網站建設企業，運用建站公司的區位優勢，還是可以非常好的搞好企業官網的外部鏈接工作中的!
One is to do the website chain of SEO optimization industry, a famous is content for the king, and the chain for huang, may along with search engine algorithm constantly adjust, now of the chain requires more than a high quality, but also to have diversity, so now do the difficulty of the chain has been more and more high, but the enterprise website as long as the website will outsource to the professional website construction company, using the site of the company resources advantage, still can very good good enterprise web site outside of work of the chain!
其二便是搞好網站內容不斷的升級，它是網址優化的壓根，企業官網最非常容易不成功的地區就取決于網址的內容基本建設，有的網站內容長期不升級，就算把前邊三個保證完美，那針對網址優化也起不上分毫的功效，由此可見網站內容基本建設的必要性，自然在網站內容基本建設的情況下，一定要遵照周期性標準，干萬不能夠三天打魚三天打魚!不然也不會具有非常好的SEO優化實際效果!
The second is to do well website content continuous updates, this is the root of the web site optimization, enterprise web site where the most prone to failure is that the content on the website construction, some web site content perennial not update, even if the previous three do acme, the optimization for the website also played less than any role, visible website construction importance, of course in the website construction of time, must follow the regularity principle, must not able to three days fishing nets are spread two days! Otherwise wouldn't have very good SEO optimization effect!
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