一、 前 言
北京市網站建設企業酷站科技:互聯網技術來到今日,也是有十年的景象了,中間經歷了高潮迭起和低潮期,讓許多而為拼搏的大家激動過,也消沉過。三年前,當喪失細心的人剛開始疾呼互聯網技術是泡沫塑料,大伙兒不必陷進來的情況下,互聯網依然獨來獨往,往前走自身該走的路。權威專家們針對互聯網公司將有90%閉店的推測現如今也自我破滅。這種坎坎坷坷讓很多真實掌握互聯網技術的人總算看懂了一點:互聯網技術自身并不可以造就年產值,它是一個服務型領域。
Beijing website construction company Luxuries: Chinese Internet go to today, also has ten years, between experienced ups and downs, let many fighting for people excited, and depressed. Three years ago, when people began to lose patience with words is the Internet bubble, you don't fall into the trap of time, Chinese Internet still persist in one's old ways, and go your own way. The experts in the Internet business will have 90% prediction of collapse of itself closed now. These groundless talk so many really know the Internet people finally realize a point: the Internet itself does not create value, it is a service industry.
通過泡沫塑料看實質,能夠 使我們搞清楚許多,互聯網技術并不是神話傳說,只是切切實實的一個新聞媒體、一種專用工具、一條方式。正確認識了這種,大家就發覺,原先互聯網技術確實很有效,假如你知道運用得話。
Looking at the essence through the foam, can let us understand a lot of, the Internet is not a myth, but in reality a media, a tool, a way. Understand these, we found, that the Internet is really useful, if you know how to use it.
傳統式公司同互聯網技術聯婚,依靠互聯網技術展現企業品牌形象,發布商品信息內容,搞好顧客服務早已變成業內的的共識,變成現代企業發展趨勢中一個必不可少的流程;互聯網技術為服務企業,滲入公司的生產制造、市場銷售、管理方法之中去,這也變成互聯網的發展的關鍵方式之一。
The traditional enterprises with Internet connections, using the Internet to display corporate image, product information, good customer service has become the consensus of the industry, become a modern enterprise development an indispensable step; Internet service for the enterprise, penetrate into the business of production, sales, management, which has become one of the most important modes of Internet development.
使我們設想一下公司運用互聯網技術之道的幸福局勢:
Let us imagine for a business using the Internet the situation better:
公司攻占互聯網技術這一第四媒體的宣傳陣地,運用它朝向全世界展現了公司的品牌形象、知名品牌、文化藝術和商品;
Enterprises occupy the Internet this fourth media advocacy positions, using it for the global display a corporate image, brand, culture and products;
互聯網技術不僅是網址,也是一種高效率高科技含量的管理方案和方式。公司根據互聯網技術的運用引入管理方法技術性和意識,豐富多彩管理方法,提倡互動交流溝通交流和全透明管理方法,提升公司管理效益和品質水準;
The Internet is not only a website, is a high technology content management method and means. The enterprise through the use of the Internet to introduce technology and management concepts, rich management means, promote communication and management, improve enterprise management efficiency and quality;
公司根據互聯網技術尋找商品的市場銷售新方式,尋找大量的商機。針對這種,大家堅信,假如能非常好的運用互聯網技術,互聯網技術終將助公司一臂之力。
Enterprises through the Internet to seek the new sales channels, to seek more business opportunities. For these, we believe, if can be a very good use of the Internet, the Internet will help enterprise a helping hand.
二、確立建網站目地
Two, a clear purpose
企業建站的目地對網址的方案和執行會出現關鍵性的功效,因此在企業建站前就應高度重視起來。一般企業網站建設的目地關鍵有:
Construction site for the purpose of the site plan and its implementation will have a decisive role in construction site, so the former should pay attention to. General purpose mainly enterprises website:
1、公布公司產品、服務信息
1, enterprise product release, information service
2、詳細介紹公司歷史時間、偉大成就
2、Introduction to corporate history, brilliant achievements
3、搜集顧客意見反饋
Collect customer feedback
4、在網上市場調研
The online market survey
5、進行互聯網營銷
Developing network marketing
6、在網上顧客服務
Online customer service
7、慢慢執行電商等
The progressive implementation of e-commerce
三、網站建設方式
Site construction method
是建造還是授權委托技術專業制做企業代理商制做。由于標準限定,中小型企業企業建站一般挑選授權委托技術專業企業代理商制做,那樣能夠 省掉招騁技術專業網站設計制作人等花費。但在挑選代理記賬公司時要用心調查,終究網頁制作等歸屬于較技術專業的事,要盡量的多掌握代理記賬公司的制作工作能力和信譽度。必須留意的是:
It is built or commissioned a professional production company agent production. Because the condition is restricted,
small and medium-sized enterprises construction site general choose to entrust a Professional Company production, which can save the recruitment of professional web site design production staff costs. But in the choice of the Proxy Companies to be serious about, after all, webpage design is a kind of professional things, as much as you can in the understanding of the design production capacity and credibility of Proxy Companies. Be careful.
1、注冊域名
Domain name registration
網站域名能夠 說成公司的“在網上商標logo”,因此網站域名的挑選上應與商標注冊相一致,便于非常容易記憶力。在注冊域名時還要留意,現在有許多注冊域名服務提供商在申請注冊國際域名時,將網站域名的管理方法手機聯系人等新項目改成自身的企業的信息內容,那麼這一網站域名事實上并不給你全部。
The domain can be said is the " online trademark ", so the choice of domain name and the registered trademark conform to, so easy to remember. In the domain name registration should also pay attention to, there are a lot of domain name registration service providers in the international domain name registration, domain name management contacts and other items changed their company information, then the domain name does not actually for you all.
2、云虛擬主機
Virtual host
多線云虛擬主機是網頁頁面的儲放室內空間,云虛擬主機的好壞和可靠性立即危害網址網站打開速度和
SEO網址優化,不必應用太過便宜的主機,室內空間適當就可以,關鍵調查規范是網絡帶寬、電腦主機配置、CGI管理權限、數據庫查詢、服務項目和服務支持。
Virtual hosting is webpage storage space, virtual host quality and stability directly affect the visit speed of website and SEO website optimization, do not use too cheap hosting, space can be mainly inspects the standard amount, bandwidth, host configuration, CGI permissions, database, service and technical support.
3、網頁制作(軟件開發)
Webpage design ( program )
網頁制作要和企業的企業品牌形象鑒別(VI)相一致,主要是依據企業建站的目地和作用,方案一下必須哪些的設計風格、是不是必須程序安裝,如社區論壇、小區、留言薄(反饋表單)等。
Webpage design and corporate identity ( VI ) compatible, based mainly on the construction site of the purpose and the function, plan to need what kind of style, whether need to install the program, such as a forum, community, guestbook ( feedback ).
四、制訂網站建設方案
Make website construction plan
絕大多數的企業網站建設缺乏方案,方案主要是分配和融洽公司有關部門相互去企業建站,
UEO營銷推廣型網站建設并不是某一人或某一單位的事兒。應當對公司的每個部門應當承擔的事務管理開展統籌規劃,方案的具體內容包含:網站建設的日程安排、內容的搜集整理、依據建網站目地明確網址的作用、網頁制作是由公司自己做還是開展授權委托、網站壓力測試公布、網絡推廣、經費預算等。
Most of the establishment of enterprises lack of plan, program is mainly for arranging and coordinating relevant departments of the enterprise work together to build a website, UEO marketing website is not a person or department. Should the enterprise's each department should be responsible for the affairs of the overall arrangement, the main content of the plan includes: website construction schedule, content collection, according to the purpose of identifying functional sites, webpage design is done by the enterprise itself or entrust, site testing release, website promotion, cost budget.
根據之上的剖析可以看出,網站建設是一項系統軟件的工程項目,要融合本身的規定與經濟發展標準來決策,就徐州的具體情況看來。能夠 選用建造與授權委托的二種方式,其互聯網花費區別很大。
Through the above analysis, it is not difficult to see that, website construction is a systematic project, should consider its own requirements and economic conditions to decide on the actual situation of Ma'anshan. Can use since the with the commissioning of the two methods, the network cost difference.
文中公布于北京市網站建設企業酷站科技http://www.ttscar.com.cn">
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