一、 確立建設網站的總體目標和用戶需求(Clearly the goal of building a website and customers)
Web站點的設計方案(
北京市網站建設)是詳細介紹公司、詳細介紹商品和服務項目、反映公司戰略定位的有效途徑,也是當今甚至將來的公司開展電商的務必方式之一。因而大家務必確立設計方案網站的目地和用戶需求,進而作出行之有效的設計方案方案。大家會依據顧客的要求、銷售市場的情況、公司本身的狀況等開展綜合分析,以“客戶體驗”為管理中心,而不是以“工藝美術”為管理中心開展規劃設計。
The design of the Web site (Beijing website construction) is an introduction to the enterprise, introduction of products and services, reflect the enterprise development strategy important way, but also the current and future enterprise electronic commerce must one way. So we must be clear about the design of purpose and user demand site, so as to make practical design plan. We can according to the customer demand, market conditions, the enterprise itself the condition of analysis, with "user experience" as the center, and not with "the fine arts" as the center to carry on the design plan.
在規劃設計時大家會考慮到:
In the design, planning, we will consider:
企業建站的目地是啥?
What is the purpose of building site?
為了誰出示服務項目和商品?
For who provides services and products?
公司能出示哪些的商品和服務項目?
Enterprise can provide what kind of products and services?
網址的目地顧客和受眾群體的特性是啥?
The purpose of the website customers and the characteristics of the audience is?
公司產品和服務項目合適哪些的主要表現方法(網頁頁面設計風格和功能分析)?
Enterprise products and services for what kind of expression (page style and function design)?
二、網頁制作整體方案主題明確(The overall design of web page design theme)
在目標明確的基本上,進行網址的設計構思藝術創意即總體方案設計計劃方案。對網址的總體UEO設計風格和特點做出精準定位,規劃網站的組織架構。
In the clear goal, and on the basis of the idea of the creative namely complete web site overall design scheme. The whole of the website UEO styles and characteristics make positioning, planning the organizational structure of the website.
Web站點應對于所服務項目目標的不一樣而具備不一樣的方式。一些網站只出示簡約文字信息內容;一些則選用多種多樣動畫特效甚至動漫的的網頁頁面布局,乃至可以下載響聲和錄像片段。好的Web站點把圖型藝術手法和合理的機構與通訊融合起來。
Web sites should be the target of service for different and have different forms. Some sites only provides simple text information; Some are using a variety of special effects and animation of the page layout, even can download audio and video clips. Good Web site the graphics expression and effective organization and communication together.
為了更好地保證主題明確突顯,關鍵點確立,大家將依照顧客的規定,以簡易確立的語言和界面反映網站的主題風格;恰當表述應當傳送的特性。靈活運用現有信息內容,如顧客指南.公關文本文檔.技術性指南和數據庫查詢等。
In order to do theme is outstanding, points clear, we will be in accordance with the customer requirements, in simple language and reflect the theme of the picture site; Express correctly should transfer characteristics. Make full use of the existing information, such as customers manual. Public relations document. Technical manuals and database, etc.
三、網址的排版設計(The website format design)
網頁制作做為一種視覺效果語言,尤其注重編輯和合理布局,盡管首頁的設計方案不相當于廣告設計,但他們有很多相仿之處。排版設計根據文本圖型的室內空間組成,表述出和睦與美。多網頁頁面網站網頁頁面的編輯設計方案規定把網頁頁面中間的有機化學聯絡體現出去,尤其要解決好網頁頁面中間和網頁頁面內的紀律與內容的關聯。為了更好地達到最佳的視覺效果主要表現實際效果,大家將推敲總體合理布局的合理化,使訪問者有一個順暢的視覺效果感受。
Web design as a visual language, particularly exquisite layout and layout, although the homepage design does not equate to graphic design, but they have many similar place. Format design through the text graphic space combination, expresses the harmonious and beautiful. More pages web page of layout design requirements between the page of the reflected organic connection, especially to handle between pages and within the page order and contents of the relationship. In order to achieve the best visual effect, we will be repeated deliberate the rationality of the overall layout, that your visitors have a smooth visual experience.
四、顏色在網頁制作中的功效(Color in the web design in the role)
顏色是造型藝術主要表現的因素之一。在網頁制作中,大家的室內設計師依據和睦、平衡和關鍵突顯的標準,將不一樣的顏色開展組成.配搭來組成漂亮的網頁頁面。 依據顏色對大家心理狀態的危害,有效地多方面應用。假如您的公司有CIS(企業品牌形象識別技術),大家將依照在其中的VI開展顏色應用。
Colour is
one of the key elements of artistic expression. In web design, our designers according to the harmonious and balanced and highlight the principle, will be different colour combined. Collocation to make a beautiful page. According to colour psychology influence on people, reasonable to use. If your enterprise have CIS (enterprise image recognition system), we will be in accordance with the one of the VI color use.
五、網頁制作方式與內容相統一(Web design form and content are unified)
為了更好地將豐富多彩的實際意義和多種多樣的方式機構成統一的網頁頁面構造,形式語言務必合乎網頁頁面的內容,反映內容的豐富含義。
In order to will be rich meaning and forms into unified organization of the page structure, form language must comply with the content of a web page, reflect the rich content of meaning.
熟練掌握比照與調合、對稱性與均衡、節奏感與律動及其留白藝術等方式,根據室內空間、文本、圖型中間的內在聯系創建總體的平衡情況,造成和睦的藝術美。如對稱性標準在界面設計中, 它的平衡有時候會使網頁頁面看起來死板,但假如添加一些頗具炫酷的文本、圖案設計,或選用浮夸的技巧來主要表現內容通常會做到比較好的實際效果。 點、線、面做為視覺效果語言中的基本元素,恰當地相互之間交叉、相互之間烘托、相互之間填補組成最好的網頁頁面實際效果,充足表述極致的設計方案詩意。
Flexible using of contrast and harmonic, symmetry and balance, rhythm and cadence and stay white, and other means to through the space text, graphics, the relationship between the create the balance state, produce the harmonious aesthetic feeling. Such as symmetrical in principle in web design, it sometimes makes the page of the equilibrium is dull, but if add some rich move feeling words, design, or using exaggerated technique to content often performance will reach the good effect. Dot, line, face as a visual language of the basic elements, cleverly into each other, foil each other, mutual complement make optimal page effect, full expression of perfect design artistic conception.
六、三維空間的組成和虛擬現實技術(The three dimensional space structure and virtual reality)
互聯網上的三維空間是一個幻想室內空間,這類室內空間關聯需依靠聲響轉變.圖象的占比關聯等室內空間要素主要表現出去。 在網頁頁面中,照片、文字位置前后左右疊壓,或網頁頁面部位轉變所造成的視覺沖擊都不盡相同。根據照片、文本前后左右疊壓所組成的室內空間層級不太合適網頁制作,依據目前電腦瀏覽器的特性,網頁制作合適較為標準、簡要的網頁頁面,雖然這類疊壓排序能造成強節奏感的室內空間層級,視覺沖擊明顯。 網頁頁面上普遍的是網頁頁面上、下、左、右、中部位所造成的室內空間關聯,及其親疏的位置關系所造成的室內空間層級,這二種位置關系使造成的室內空間層級頗具延展性,另外也令人造成輕輕松松或急迫的心理狀態體會。 如今,大家已不符合于HTML語言定編的二維Web網頁頁面,三維世界的引誘剛開始吸引住大量的人,虛擬現實技術要在Web網上展現其美麗動人的風彩,因此VRML語言出現了。VRML是一種面向對象編程的語言,它相近Web超鏈接所應用的HTML語言,也是一種根據文字的語言,并能夠 運作在多種多樣服務平臺以上,只不過是可以大量地為虛擬現實技術自然環境服務項目。
The network of three dimensional space is an imaginary space, this kind of space relation with action to change. The image of the proportion of the relationship between show space factor. The page, pictures, text position before and after the overlying, or the position variation of the page produced by visual effects are different from each other. Through the picture, writing a space before and after the overlying layers are not suitable for web design, according to the characteristics of the existing browser, web design suitable for is more normative, concise page, although the overlying arrangement can produce strong pace of dimensional administrative levels, visual effect is strong. The web page of the common is up, down, left, right, produced by the position of the space relation, and the density of the position relations resulting from the dimensional administrative levels, the two position to create space level elastic, also let a person produce relaxed or pressing psychological feeling. Now, people have not satisfied to HTML language of the Web page of 2 d, 3 d world of temptation began to attract more people, virtual reality to in Web show the charming style of online, so VRML language appeared. VRML is an object-oriented language, similar to the use of Web hyperlink HTML language, is also a kind of based on text language, and it can run in a variety of platform on, just can more for virtual reality and environmental services.
七、網頁制作中多媒體系統作用的運用(In web design the use of multimedia function)
互聯網資源的優點之一是多媒體系統作用。要吸引住訪問者專注力,網頁頁面的內容可以用三維動畫、FLASH等來主要表現。但要因為服務器帶寬的限定,在應用多媒體系統的方式主要表現網頁頁面的內容時迫不得已考慮到手機客戶端的傳輸速率。
One of the advantages of network resources is multimedia function. To attract visitors attention, the contents of the website can use the th
ree dimensional animation, FLASH, etc to performance. But as the network bandwidth limits, in the form of using the multimedia performance when the contents of the website has to consider the client transmission speed.
八、構造清楚而且有利于應用。(Structure is clear and easy to use.)
假如大家不明白或很不好看懂您的網址,那麼,他怎樣掌握你的公司和服務項目呢?應用一些顯眼的題目或文本來突顯您的產品服務。而且即便您有著最贊的商品,假如顧客從您的網址上不清楚您在詳細介紹哪些或不清楚怎樣獲益得話,她們是不容易喜愛您的網址的,這就是網頁制作的不成功。
If people can't understand or very hard to understand your web site, how, then, does he know your enterprise and services? Use some eye-catching headlines or text to highlight your products and services. And even if you have the best product, if the customer from your website not clear you in introduces what or not clear how to benefit from it, they are not like your website, this is the failure of the web page design.
九、導向性清楚。(Clear direction.)
網頁制作中導航欄應用HTML文件連接或圖片地址,使大家可以在您的網址上隨意前行或倒退,而不容易讓她們應用電腦瀏覽器上的前行或倒退。我們在全部的照片上應用“ALT”標志符標明照片名字或表述,便于這些不愿意全自動上傳圖片的觀眾們可以掌握照片的含意。
Web design navigation use hypertext links or images, to enable people to your web site free forward or backward, and won't let them use the browser on the forward or backward. We in the image of the all use "ALT" identifier note the name or explanation, so that those who do not want to automatic loading the images can understand the audience the meaning of picture.
十、迅速的下載時間。(Fast download time.)
許多的訪問者不容易進到必須等候五分鐘下載時間才可以進到的網址(
SEO),在互聯網技術上三十秒的等待的時間與大家平時十分鐘等待的時間的覺得同樣。因而,大家會建議在網頁制作中盡量減少應用過多的照片及容積過大尺寸照片。大家一般會與顧客協作,將關鍵網頁頁面的容積操縱在50K之內,均值30K上下,保證一般訪問者網頁頁面等待的時間不超過10秒。
Many people don't go into a need to wait for 5 minutes to download time to enter the website (SEO), on the Internet 30 seconds of waiting time and our everyday 10 minutes of waiting time, feel the same. Therefore, we will advise you to web design to avoid the excessive use of pictures and volume big picture. We usually work with our customers, the capacity of the main page control in 50 K less than, average 30 K or so, make sure your visitors waiting time not ordinary page more than 10 seconds.
十一、非圖型的內容。(The graphic content.)
我們在必需時適度應用動態性“Gif”照片,為降低動漫容積,運用恰當設計方案的Java動漫可以用不大的容積使圖型或文本造成動態性的實際效果??墒?,因為在互聯網技術訪問的大多數是一些找尋信息內容的大家,大家依然建議要明確您的網址將為她們出示的是有使用價值的內容,而不是過多的裝飾設計。
We in the necessary appropriate use of dynamic "Gif" pictures, to reduce animation capacity, application of Java animation clever design can use small capacity enable graphic or text generation dynamic effect. But, as in most of the Internet browsing is some of the people looking for information, we still recommend that you want to make sure your site will provide them is valuable content, not excessive decoration.
十二、便捷的意見反饋及購買程序流程。(Convenient feedback and ordering procedures.)
讓顧客確立您能夠出示的商品或服務項目并讓她們十分便捷地購買是您取得成功的關鍵要素。假如顧客在您的網址上造成了選購商品或服務項目的沖動,您是不是可以讓她們盡早完成嗎?是線上還是線下?
Let the customer has specifically you can provide products or services and let them very convenient to the success of your order is an important factor. If the customer on your web site to give to the purchase of products or services desire, whether you can make them as quickly as possible? Is online or offline?
十三、網站壓力測試和改善(Web site test and improve)
檢測事實上是仿真模擬客戶了解網址的全過程,用于發現問題并改善網頁制作。大家一般與客戶相互分配網站壓力測試。
The test is actually ask the process of simulation users web site to find problems and improving web design. We usually arrange test site together with the users.
十四、內容升級與溝通交流(Updated content and communication)
公司Web站點創建后,要不斷創新網頁頁面。網站信息內容的不斷創新,讓訪問者掌握公司的發展趨勢動態性和在網上職位等,另外也會協助公司創建優良的好像。 在公司的Web站點上,要用心回應客戶的電子郵箱和傳統式的聯系電話如信函.電話致電和發傳真,保證可以做到有問必答,不管什么時候。最好是將客戶的作用開展歸類,如售前服務一般掌握.售后維修服務等,由有關部門解決,使網址來訪者感受到公司的真正存有并從而造成信賴感。 留意不必承諾你完成不上的物品,在你真實有工作能力解決回應以前,不必乞求客戶鍵入信
息或列舉一大堆自身不可以立即回應的聯系電話。 假如規定來訪者同意出示其私人信息,應發布并用心執行私人信息保服務承諾。
Enterprise Web site is built, have to update Web content. Site information update ceaselessly, let your visitors understand enterprise's development and online position and so on, at the same time also will help enterprises to establish a good good elephant. In the enterprise Web site, want to reply earnestly user E-mail and the traditional contact way such as letters. Call us and fax, do answer their questions. The purpose of the best user classification, such as pre-sale general understanding. Such as after service, by related departments processing, make the web site visitors feel the real existence of the enterprise and the resulting trust. Don't promise you to pay attention to the things, when you actually have the ability to deal with before reply, not begged user input information or lists a bunch of his not timely answer telephone number. If required visitors voluntary his personal information, and shall publish and earnestly implement the personal privacy promise.
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