二十一世紀是個網絡時代。假如你是準備為公司創建一個商務網站，則更為要重視
網站制作的VI設計。設計方案做為一個生產制造的階段，為了更好地市場銷售的目地卻遭受各式各樣的牽制，而產生一種多功能性的單純性設計方案。因此，廣告設計除開多功能性的目地外，如何使著作具有韻致的造型藝術趣味性，看起來至關重要。或許，廣告設計不可以像純造型藝術那般充分發揮，可是，廣告設計也一樣能夠 在限定中表露真心，這也是室內設計師迫求的一個關鍵課題研究：根據各種各樣方式方式，傳遞詳細、精確的信息內容，另外考慮大家審美觀的精神需求。要想以情感人。
21 century is the age of the Internet. If you are going to for enterprises to establish a commercial site, is much more should pay attention to the website design VI. Designed as a production of the link, to the purpose of sales, by all kinds of restriction, and the formation of a functional simple design. Therefore, plane design in addition to the purpose of functional sex outside, how to work with the art of meaningful interest, is particularly important. Perhaps, plane design can not like pure art that free play, however, plane design also can be in the restrictions to show your emotions, this also is stylist pursuit of a core subject: through various forms means, convey complete and accurate information, and at the same time satisfy people aesthetic spiritual needs. Want to by affection and moving.
網址的VI設計關鍵嗎？要回應這個問題，就先得回應：網址的外型關鍵嗎？一個網站的內容雖然關鍵，可是要是沒有一個漂亮而吸引住的表面，就算擁有再好的內容，擁有再好的構造，堅信全部網址的訪問實際效果也會受到非常大影響，訪問者的閱讀文章勁頭也會大減。就相當于一個內函豐富多彩但卻表面平凡的人在一個公共場合出現，是無法造成他人的留意的一樣。大家稱網絡經濟為注意力經濟，怎樣吸引住大家的專注力，除開內容是一個關鍵的要素外，外型也一樣起著至關重要的功效。網址的外型十分關鍵，因而，網址的VI設計也十分關鍵。
Website design VI important? To answer this question, they first have to answer: the look of the site is important? A web site's content is important, but if no one good-looking and attract appearance, even if has again good content, have again good structure, believe that the site's browsing the effect also can sell at a discount greatly, the visitor's reading interest will also big minus. Equal one connotation is rich but appearance of mediocre man in a public place appear, is difficult to attract attention. People say the Internet economy for attention economy, how to attract the public attention, in addition to content is an important factors outside, appearance also plays a very important role. The look of the site is very important, therefore, the web site of the VI design is very important also.
如何才算是一個好的VI設計呢？一個好的視覺傳達設計，最先要有一個好的視覺沖擊。一個網站怎樣才算作有一個好的視覺沖擊？一個非常簡單的辨別方式 是，看她三眼：第一眼，看是不是引人注意；第二眼，看是不是看不慣；第三眼，看是護眼。實際上，這三眼便是網址給你的第一覺得。第一覺得很重要，訪問者可否接納這一網址，非常大水平上，全看有無這類一見鐘情的覺得。假如回答全是Yes，那麼，這一網址便是有一個非常好的視覺沖擊了，堅信訪問者也會耐著脾氣去看了你全部網址的。
What is a good VI design? A good visual design, the first to have a good visual effect. A web site what is a have a good visual effect? One of the most simple discriminant method is to see her three eye: first, see if grab an eye; Two eyes, look to whether pleasing to the eye; The third eye, see is beautiful. In fact, the three eye is the first site to your feeling. The first feel important, visitors to the site can accept this web site, to a great extent, see have the feeling of this kind of love at first sight. If the answer is Yes, then, this site is to have a good visual effect, believe that your visitors will also resistance to sit to finish see throughout your website.
怎么才能有一個令人一見傾心的視覺沖擊？最先需看全部網頁頁面的色調是不是融洽，干萬不能給人晃眼的覺得；次之需看網頁頁面上的的文本是不是便于閱讀文章，文本過細、色調較淺、網頁頁面過長或超過顯示屏總寬，全是有悖網站設計的“藝術美學標準”；再度需看照片，圖片太大、過多、太模糊不清都是會招來訪問者的抵觸；最終需看“動”與“靜”是不是相互配合恰當，無度地亂用Flash、動態GIF、滾動圖片等實際效果便會令人目不暇接，但萎靡不振，沒什么發火的網頁頁面也會令人覺得枯燥。
How to have a lets a person see admire visual effect? First look at the whole page color is harmonious, do not give a person dazzling sense; Next on the web site to see whether is easy to read the text, the text is too thin, color too shallow, page is too long or beyond the screen width is contrary to web design "aesthetic principles"; To look at the picture again, the picture is too big and too much, too fuzzy gets to the visitor's antipathy; The last to see "move" and "static" whether cooperate proper, unstinting abuse Flash, animated gifs, scrolling marquee effects such as can let a person dazzling, b
ut inanimate, lifeless page can also make a person feel boring.
上邊提到的VI設計只是是就一個網頁頁面來講，VI設計的另一方面是看全部網址的全部網頁頁面是不是融洽與一致。每一個網頁頁面都應用同樣種排版設計方法、同樣的背景顏色及類似的按鍵都能提升網頁頁面一致性，塑造統一的設計風格。它是最基礎而有最重要的網址VI設計。
It said about the VI design is only a page is concerned, VI design, on the other hand is to see the whole site whether all of the pages of coordination and consistent. Each page is using the same kind of layout mode, the same background color and approximate button can increase web consistency, set up the unified style. This is the most basic and there is the most important of web site design VI.
假如你是準備為公司創建一個商務網站，則更為要重視網址的VI設計。假如你的公司自身早已擁有一個統一的CI設計（Corporate Indentity，企業品牌形象鑒別），那麼，網址的VI設計就應當遵照其CI設計。自然，前提條件就是你務必有一套可用的CI設計。依照大家的工作經驗，有非常的CI設計并不宜運用到網址的視覺傳達設計當中，這促使網站的設計遭受非常大限定，因而公司在制訂其CI設計時，很必須征求技術專業網頁設計工作人員的建議，就算公司臨時并被有接觸互聯網的準備。
If you are going to for enterprises to establish a commercial site, is much more should pay attention to the website design VI. If your enterprise itself has a unified CI design (Corporate Indentity, enterprise image recognition), so, the site should follow the VI design CI design. Of course, the premise is you have to have a suitable CI design. According to our experience, have much CI design is not suitable for application to the website of the visual design, which makes the design of the website is very limited, so enterprises in making its CI design, it is necessary to listen to the opinions of the professional web production staff, even if the enterprise and the net by a temporary plan.
一個好的VI設計，實際上能夠 憑著CI設計里早已特定的Logo、顏色、或規范字形等給予發展趨勢。尤其是顏色一部分，應用恰當的顏色通常能夠 獲得相輔相成的實際效果。此外對于Logo自身的一致性所做的設計方案上轉變也是一種轉變，總得來說，全部的作法務必可以發展趨勢出一套更具有企業形象的設計方案，并且能將網址的總體特點完全地容入訪問者的腦海中里。能讓訪問者記牢，并能吸引住訪問者回過頭的VI設計，便是一個取得成功的網址VI設計。
A good VI design, in fact with the CI design have appointed Logo, color, or standard word should be development. Especially of color, use the right colour often can get the effect of bring out the best in each other. In addition to the consistency of the Logo itself for the design of the change is also a kind of change, in short, all the practice must be able to develop a more brand image design, and the web site overall properties can be completely let into the visitor's mind. Can let them remember, and can attract visitors back the VI design, is a successful website design VI.
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