百度搜索引擎優化常見問題:
Search engine optimization note:
1:現階段百度搜索引擎的優化算法很完善,他沒有是簡易的是與并不是中間推論,他會全自動剖析句子間 的段落格式,及其句子的組織協調能力分辨,因此網站站長們不必自做聰慧,去試著正確引導百度搜索引擎, 那麼你能因小失大的。
Current search engine algorithm is very mature, he is not a simple is and is not that between, he will automatically analysis between the statement paragraph format, and statements organization ability judgment, so don't do the webmaster since smart, to try to lead the search engine, then you will be the loss outweights the gain.
2:網站建設與優化自始至終要堅持不懈遵循 W3C 標準,網站設計與程序流程是不是標準針對百度搜索引擎優化很重要。
Website construction and always stick to abide by the W3C optimization principle, web design and whether the program specification for search engine optimization is very important.
3:網址內容管理系統,升級網站內容必須提升與網站內容有關的,假如內容太豐富那麼網址的 主題風格便會被淡化, 由于百度搜索引擎的核心內容便是根據文本的營銷推廣, 現階段百度搜索引擎還達不上能 夠分辨照片與 flash 里邊的信息內容。百度搜索引擎優化中最重要的一點也是常常讓眾多網站站長們頭痛 的一件事情,站內信息內容原創文章內容的升級,做百度搜索引擎優化的網站站長們都清晰,順從百度搜索引擎最 好的方式便是“原創內容” ,原創內容品質越高越發能短期內內被百度收錄而且獲得好的排行, 以前做了一個試驗,緊緊圍繞寫的一篇,如何提高網站流量,文章內容剛被傳出一分鐘,隨后就能 在搜索造成中查詢到,因此網站站長們堅信原創的能量。
Content management, update the content need to increase and the website content related, if the content is too rich so your site's theme will be diluted, because of the search engine is based on the core idea of the text of the promotion, at present the search engines are nowhere can judge pictures and flash it enough information. Search engine optimization of the most important point is often let the webmaster have a headache that one of the things, in the station of the original articles updated information, do a search engine optimization of the station is clear, to cater to the search engine's most good method is "original content", original content the higher the quality the more short time was collected and get good rankings, had done before an experiment, write an essay on, how to improve the site traffic, the article has just been let out a minute, then can cause in search of view to, so they believe that the power of the original webmaster.
4:優化全過程中切勿不必去做些讓百度搜索引擎抵觸的事兒,例如加上掩藏的文字,或是選用隱 藏的 css 款式,設定字體樣式與背景色一致等方式,不必為了更好地優化而優化,時刻要把客戶 感受放進第一位。
Optimization process and do some avoid by all means does not get the search engines to resent the things, such as adding the hidden text, or an implicit hid the CSS styles, set up the font color and background color is consistent, and other means to don't in order to optimize and optimization, the time to put the user experience in the first place.
5:不必很多的拷貝他人的內容,搜索模塊對原創與拷貝內容具備較強的判斷能力,因此大家 盡量減少立即拷貝他人的內容, 要是沒有過多的時間來寫原創內容, 那麼在拷貝的基本上稍 加改動也算作一篇原創文章內容,切勿不必立即拷貝他人的內容。
Not a lot of copying others content, search engine to original and copy content of good judgement, so we try to avoid a direct copy others' content, if do not have much time to write original content, then in the basis of add a copy changes also be a false original content, avoid by all means does not directly copying others content.
6:假如你對自身的方式很確立,不然不必去隨便對網址開展優化,除非是你目地很確立,知 道自身每一步做的對優化危害程序流程, 與許多網站站長們溝通交流, 之中發覺許多網站站長不清楚自身所做是 否可以對搜索模塊優化有一定的協助,只是盲目跟風的見到他人那么干了,也去仿效他人,熟不知道自 己網址是不是適合。
If your own method is very clear, otherwise don't go to web site at optimized, unless you the purpose is very clear, know oneself each step of the way to optimize the influence do procedures, and the webmasters communication, in that many webmaster don't know oneself is able to do search engines ever optimization help, but the blind see others do, also to follow others, cooked don't know myself from web site is appropriate.
7:百度搜索引擎優化并不是故步自封,想搞好這門大學問,必須我們大家互相溝通交流,溝通交流中或許我 們中間會磨擦出火苗,我可以在你的工作經驗中汲取精粹,你可以在我的工作經驗中掌握到一些事兒,搜 素模塊優化并不是密秘,都沒有像大伙兒常說的那麼神密,多溝通交流,多思索,每一個人都能夠變成 搜索模塊大神。
Search engine optimization is not closed doors, want to make the subject, need we all mutual communication, communication between the maybe I will rub off sparks, can I be in your experience of the essence, can you in my experience to know certain things, search engin
e optimization is not secret, also did not like what people are so mysterious, exchanges, think much, everyone can be a search engine player.
探討搜索模塊怎樣量化分析
Search engine on how to quantify
(我國電商研究所訊)由于自身近期一直在做網站建設的營銷推廣,因此常常去查百度搜索 排行,堅信別的網站站長都是會跟我一樣,也會對排在前面的競爭者情況開展剖析,那麼,倘若 一個網站在外面鏈、 內容升級、 原創、 建網站時間、 注冊域名時間、 及其別的各個領域都不如你, 但別人便是霸著這一第一的部位,那就是怎么回事?誰可以甘愿。 那我今天對你說,搜索引擎排名決不很有可能是以天上掉下來的,搜索引擎排名肯定是有緣故的,這一緣故實際上便是“UEO” 。 UEO”說白了便是客戶體驗優化,直接一點兒就是以網址的頻道構造,信息內容合理布局,作用,設計方案,顏色各個領域都從客戶的視角考慮,開展總體規劃。
(China electronic commerce research center)-because they've been doing recently of the construction of the website promotion, so often go check baidu ranking, believe that other webmasters would be like me, will be on row in front of the competition rivals to carry on the analysis, then, if a website chain, contents update, outside the original site, time, domain name registration time, and other aspects of all not equal to you, but the somebody else is the first position on this, and that is why? Who can alive. Then I tell you today, website rankings never fell from heaven, website ranking is definitely a reason, and the reason is actually "UEO". UEO "just as its name implies is to optimize the user experience, a little from the website is straightforward column structure, information layout, function, design, colour every aspect from the user's perspective, for overall planning.
盡管現階段互聯網上對 UEO 的 文章內容不過多,但眾多網站站長,對其應當并不生疏,它跟大家平常學的
SEO 是一樣的?關鍵字字體加粗,重視 H 標識和別的標識的詞義,做原創內容,正確引導訪問者瀏覽,不全是客戶體驗,不全是 UEO 嗎?一回事兒罷了,姓名不一樣罷了。 那為何它對排行那么顯著和關鍵? 搜索模塊是怎么量化分析 UEO: 在網上廣為流傳著那么一個公式計算 UEO(客戶體驗優化)= PV / OR(網站跳失率); 百度搜索引擎對 UEO 的量化分析和評定是這樣子的,客戶根據“
網站制作”這個詞找了很 多張找到你的網址,或是含有你連接的有關網址,最終進入你的網址訪問內容, 并且訪問了數篇內容,還滯留了好長時間,那麼百度搜索 google 便會覺得你 UEO 很好,網址感受 十分高。 看看別的網站站長全是怎樣在做 UEO 的: 由于 UEO 要剖析許多數據信息,因此并不是非常好去做案例觀查,如同開場常說,一個網站看 上來很差,為何別人能排前邊,大家知道為何?那她們究竟是怎么做的?
Although at present on the network to UEO not too much, but the webmaster, is no stranger to its should, we usually learn with it as SEO is? Key words in bold, pay attention to label and other labels H semantic, do original content, and guide your visitors visit, is not the user experience, is not the UEO? One thing only, is not the same as the name just. But why it to rank so obvious and important? Search engine is how quantitative UEO: online there such a formula UEO (user experience optimization) = PV/OR (site jump out rate); Search engine to UEO quantization and evaluation is like this, the user through zhuhai website construction "this word for a very much the page of your website address, or with your link related website address, and finally into your website browse content, and browse the content more than paper, also stayed for a long time, then baidu Google will think you UEO is very good, the website experience is very high. Look at other webmasters are how to do UEO: because UEO to a lot of data analysis, he's not a very good to do example observation, as opening said, a web site look up not how, why somebody else can row in front and we know why? That what they actually do?
1、百度搜索引擎優化手機軟件 百度搜索再聰慧,他也是套程序流程,肯定是有優化算法和標準的,那麼如果你考慮標準毫無疑問便會得 到優良的實際效果,反過來你做太過了,毫無疑問便是因小失大,被懲罰,好的百度搜索引擎這一度是很不 好把握的,因此許多網站站長害怕以身僥幸,因為我害怕。 如今流行的優化手機軟件大概步驟以下: a、會員注冊 b、下載應用 c、設定你的網址和關鍵字d、設定你如今所屬領域,自身的網址現階段的瀏量和瀏覽高峰期小看 短期內內堆積很多總流量,百度搜索會有一定的發覺的。非常容易被 K E、放置掛機,運用vip會員遍布的優點,系統軟件全自動去檢索他人的關鍵字,隨后瀏覽網址,從來不 同地域和時間產生有效的訪問量。它是最安全性的。 “百度搜索引擎優化手機軟件”高效率十分高,可以短時間做到目地,并且相對的防護措施也比 較科學研究,認真細致,要是但是分,實際上是不容易被 K 的,自然有沒有什么積分對策這類的,這僅僅管 理方式或是贏利方式,不做評價
Search engine optimization software baidu and smart, he is also set of procedures, affirmation is to have algorithm and rules, as long as you meet the rules is certain to have good effect, instead you do far, affirmation is not worth the cost, be punished, good search engine this degree is not good master, so many webmaster can't misadventure in body, I don't dare. Now the mainstream optimization
software general flow as follows: a, b, registered members download software c, set your website address and keywords d, set you now own industry, their site has clear quantity and visit peak underestimate short time build up large flow, baidu would be aware. Very easy to K E, hang, use of the advantages of the distribution, the system automatically to search other people's key words, and then visit the site, never with areas and time to bring in the reasonable hits. This is the most safe. "Search engine optimization software" efficiency is very high, can in the short term to achieve purpose, and the corresponding protective measures than a scientific, rigorous, as long as not too, is actually not be K, and, of course, what strategy of such integration, this is just the reason means or means of profit, not do the review
2、真實安穩的大神 這一點我不多講了吧, 便是自身提高網址各個領域的特性了, 實際效果會較慢。
Real player this steady I won't say it, is in her own ascension website all aspects of the performance, the effect will be quite slow.
《百度搜索引擎優化指南》8 月 14 日,百度分公司進行創立了“互聯網技術創業人俱樂部隊” , 并公布第一份《搜索引擎優化指南》 。剛細心看過下公布的百度搜索今天公布的《百度搜索引擎優 化指南 v1.0》 ,盡管僅僅簡易的 20 頁內容,卻傳送了許多信息內容。
"Baidu search engine optimization guide" on August 14,, baidu company have launched "Internet entrepreneurs club", and issue the "search engine optimization guide". Just carefully read the baidu released under released today "baidu search engine optimization of guide v1.0", although only simple 20 pages content, but a lot of information transfer.
1、網站站長盆友需不需要讀這一份手冊? 我本人的回應是: 要。 實際上在看這一以前就聽聞近期百度搜索要公布這一份專業對于百度搜索引擎 優化而做的手冊,我與大伙兒一樣,都存在顧慮,即然百度搜索要收網站站長們的錢,怎么可能去教會 大伙兒去做優化呢?那樣一想,就當然會感覺公布的說白了官方網內容毫無疑問不容易真正。由于許多朋 友強烈推薦我要去看,也就安裝了一份,看過后才發覺,實際上并不是最開始想像的那般。百度分公司承擔 人表明,發布《指南》致力于協助互聯網技術創業人在前期就走上正軌,用更加有效的方法提升自 身網址在百度搜索引擎中的百度收錄總數,從而提升流量。另外他提示眾多網站站長,勿做以舞弊的方式 做“黑帽優化 SEO” 。 這一份手冊也是提示網站站長們學好“白帽子 seo” ,而不是惦記著用各種各樣方法去舞弊。
Don't read the webmaster friends to guide? My personal answer is: to. Actually watching this before I heard that the baidu to released the specific to search engine optimization and do guide, I like everyone, all scepticism, now that baidu have to charge the webmaster of money, how can you do go to church to optimization? Such a thought, natural meeting feel released so-called official content won't real. In view of many friends of friends recommended me to see, also downloaded a, after looking to find, but it's not as first thought. Baidu company responsible for the people said, roll out "guide" aims to help the Internet entrepreneurs in early is on track, with more reasonable way to add the body in the search engine included in the website quantity and to increase the flow. At the same time he reminded the webmaster, do not do the form of cheating to do "black hat SEO". This guide is also remind webmaster to learn the "white hat seo," and not thinking about in various ways to cheat.
2、百度搜索引擎和 seo 從業人員的關聯 《指南》強調,1997 年至今,seo 和搜索模塊都處在對立面的關聯,實際上從長久看來,搜 索模塊和 seo 從業人員的權益是高度一致的,這也是百度搜索第一次公共場合將這事開展注重。 以前的一年,百度搜索的排列變化莫測,令許多 seo 從業人員是義憤填膺,一方面討厭百度搜索的 標準持續轉變,一方面不斷進步百度搜索的新標準,網站站長界探討數最多的難題便是, “我發現了近期 百度搜索有一個……的規律性” 許多性價比高的網站的 11 位狀況, , 許多以前做了百度搜索推廣然后沒有 做百度搜索推廣的站點排名降低強大,讓 seo 從業人員們得到一個基本上人所共知的結果:百度搜索人為因素 干涉過多! 很有可能也是根據那樣的一個情況, 做為一家大中型百度搜索引擎企業, 迫不得已在這個機會公布該 《指南》 。百度搜索明確提出,百度搜索引擎品質改進,必須 seo 去優化資源,改進查找結果,另外去引 導文化教育這一銷售市場。另外,seo 也是百度搜索引擎使用價值的布道者,seo 讓很多人了解了百度搜索引擎的 使用價值,隨后讓百度搜索引擎的商業行為更為顯著,進而也會有益于百度搜索引擎經濟收益的擴展。所 以百度搜索要“再次思考百度搜索引擎和 seo 的關聯” ,公布該《指南》 。
Search engine and seo practitioner relationship "guide" points out that, since 1997, seo search engines and the relationship in opposition, but in the long run, search index and the interests of the practitioners single-handedly seo is highly consistent, this is also the first time baidu deliberations public emphasis. The year before, baidu sorting fickleness, make many seo practitioner is saddened, on the one hand, hate the changing rules bai
du, on the one hand, the learning of new rules baidu, head of the world most discussed problem is, "I find the recent baidu has a...... the law of" many good quality site 11 phenomenon, and many had the baidu promotion and then didn't do baidu promotion rankings down bad, let seo practitioners get a almost known conclusion: baidu manual intervention too much! Also may be based on such a background, as a large search engine company, have to in this time release the "guide". Baidu puts forward, search engine quality improvement, need to seo to optimize the resource, improve the retrieval results, and to lead education this market. At the same time, seo is search engine value of the preachers, seo make many people understand the search engine's value, and then to the search engine to the commercial use more evident, which will help to the development of the search engine commercial value. Have to baidu will "review the search engines and seo relations," release the "guide".
3、加強百度搜索引擎的基本準則 大家見到,在該《指南》中,除開持續注重要一如繼往嚴厲查處“黑帽優化 seo”以外,還 注重了搞好 seo 的好多個必須高度重視的難題。許多難題,大家大部分網站站長盆友都有一定的掌握,這在其中包含:
Strengthening the basic principles of the search engine we saw in the "guide", in addition to constantly stressed the need to continue cooperating to crack down on "black hat seo", but also emphasized the seo several needs to pay attention to the problem. Many problems, and we most webmaster friends all understood, including:
(1)挑選服務器平穩的室內空間商,有利于搜索引擎蜘蛛來爬取信息內容;
Choose the server stable space business, facilitate the spider to grab information;
(2)提議應用文字,而不是照片、flash 或是 javascript 等來顯示信息關鍵內容;
Suggest to use text, but not the picture, the flash or javascript, etc to display important content;
(3)網址構造要有質感,最好用典型性的樹形結構構造;
The structure of the website will have administrative levels feeling, the best is typical of the tree structure;
(4)不必有 2 個不一樣連接偏向同一個內容,那樣會被覺得是反復的內容;
Don't have two different links to the same content, it will be considered repeated content;
(5)不有關的內容用不一樣網頁頁面展現,每一個內容網頁頁面都能從此外某一網頁頁面連接回來,產生優良內鏈構造;
Not related to the content with different display pages, from every page, link to a page from another, come over, form good internal links structure;
(6)盡可能不必做整站源碼內容和網站域名的所有升級,那樣會被覺得是個新網站,而喪失原先全部的連接;
Try not to do ZhengZhan content and the domain name all update, it will be considered a new sites, and lose the original all links;
(7)title 和敘述等要盡可能不必做關鍵字沉積,要有易讀性;
Sure that your title and description should as far as possible don't do keywords accumulation, want to have readability;
(8)盡可能把百度搜索引擎當做客戶,從客戶體驗去做 seo 更能獲得百度搜索引擎“歡心” 。
As far as possible the search engine as users from user experience to do more to win the search engine seo "heart".
4、立即否認網站站長們的好多個錯誤認識 這一份《指南》在不一樣一部分立即強調了好多個網站站長的錯誤觀念,印像較為深的是以下 2 個普遍錯誤觀念。
Several of the direct negative adsense wrong views the "guide" in different part pointed out several webmaster directly error, a deep impression is the following two common misunderstandings.
錯誤觀念一:干了百度搜索推廣的付費網站,和沒有付錢的 seo 網站,是否有不一樣看待? 以前許多 seo 從業人員的叫法是,如果你交費給百度了,那麼你沒有做推廣的關鍵字,在 當然檢索一部分會讓你太差的排列, 那樣百度搜索便會迫使你持續做大量詞的營銷推廣, 進而做到更大 的盈利,也有一種叫法是,百度搜索收你的錢了,那麼為了更好地確保你更強實際效果,除開在百度搜索推廣位 置讓你部位外,在關鍵字排名部位也讓你更強的排列,那樣就迫使大量沒有做推廣的 seo 網站 只有找百度搜索付錢,才可以得到大量的認知度。由于許多網站的實踐經驗了這種叫法。可是百度搜索 立即確立說明:百度搜索的商業服務營銷推廣和當然檢索是兩個單獨經營的系統軟件,報名參加商業服務營銷推廣的網站, 在關鍵字排名是一視同仁,沒有做一切獨特解決。
Error a: do the promotion of paying for baidu website, and not paying for seo site, isn't there a different treat? Many seo practitioner before the statement is, as long as you pay money to baidu, so you do not have the promotion of keywords, and in the natural search section will give you very poor sorting, such baidu forces you to constantly do more the promotion of words, so as to achieve greater profit, and one is that, baidu charge you for the money, so in order to
guarantee you a better effect, except in baidu promotion place to your place outside, in natural ranking position and give you a better sorting, so he persecuted more didn't do the site can only promote seo find baidu pay, to get more attention. Because a lot of the site's practice has proved these claims. But baidu directly to clearly: baidu's business development and natural search is two independent operation system, participate in business promotion site, in natural ranking is equally, without any special treatment.
錯誤觀念二:URL 靜態數據化是否有益于檢索? 許多網站站長都了解,要得到百度搜索引擎更強排行,就務必要搞好靜態數據化的工作中,確實做不來靜態數據化,就制成偽靜態化還可以。百度搜索強調,針對動態性靜態數據沒有一切危害,沒有岐視統一化 的 url 的狀況。那為何許多網站站長發覺,網站制成靜態數據化后,確實有益于網頁搜索呢?百度搜索 強調統一化造成的很多主要參數、內容同樣或是不斷循環,造成 搜索引擎蜘蛛進入了一個超級黑洞,可是如今 百度搜索早已能非常好處理這個問題, 來看大伙兒如今沒有必要擔憂是靜態數據還是動態性了, 只必須降低 動態性 url 中的自變量主要參數就可以。
Myth: static URL is helpful for search? Many webmaster all know, to get better search engine rankings, will have to do the work of static, really can't do static, are made into pseudo static can also. Baidu points out, for dynamic static didn't have any effect, no discrimination dynamic urls. Why many webmaster found that site to make static, certainly helps to baidu search? Baidu points out that a large number of parameters, produce dynamic content is the same or infinite circulation, lead to a spider entered a black hole, but now baidu can already very good solve this problem, it seems that we now need not worry is static or dynamic, only need to reduce the variable parameter dynamic urls can.
5、從網絡運營視角來談優化 這一份《指南》中獨立有一個篇數是談網絡運營的,這是我沒有預見到的,一般來說,百度搜索引擎把客戶吸引住到網站上,它的每日任務就結束了,對于怎樣經營那就是網站站長們的事兒了。可是百 度很承擔,一定要對你的實際效果承擔究竟,嘿嘿。百度搜索明確提出一定要關心你的轉換率,這一最能意味著你的網址的實際效果了。自然,要根據流量統計專用工具,從跳失率、撤出率和客戶等待時間這 三個重要指標值,來剖析客戶來到你的網站后的個人行為,進而發現問題,持續改進網址構造和內 容。最厲害的是,還從網址信任感及其網址的知名品牌視角,來論述了網站站長小伙伴們一定要盡可能將 百度搜索引擎客戶,變化為忠誠客戶。實際上,如果你的網址知名品牌充足的情況下,很多人要不根據百度搜索 立即檢索你的網站姓名尋找網址, 大量的人則立即在地址欄鍵入網址的網站域名, 進而立即抵達 網址,假如大家都立即從地址欄抵達了網址,之后也有人要用百度搜索么?百度搜索正確引導大伙兒提高網 站知名品牌,簡直自掘墳墓么? 很有可能我生性多疑了,我忘了,它是一份對于網站站長的《指南》 ,搜百度立在網站站長盆友的視角 來獨立思考的。
From the website operation Angle to talk about optimizing the "guide" alone have a space in it is to talk about website operation, this is I don't foresee, generally speaking, search engine to attract users to the site, its task is over, as to how to run it is the webmaster of things. But the degree very responsible, for you must be responsible for what the effect, ha ha. Baidu puts forward must pay attention to your conversion rate, the best represents your website the effect. Of course, want to through the flow analysis tools, from jump out rate, exit rate and the user the residence time of three key index, to analyze the user to your site's behavior, which found that problems, and constantly improve the structure of the website and let in. The most serious is, also from web sites and web site brand Angle credibility, to elaborate the webmaster friends must as far as possible will search engine users, change is loyal users. In fact, when you website brand enough, a lot of people either directly by baidu search your site name is find, more people is directly in the address bar to enter the website domain name, and direct to the website, if you are directly from the address bar to arrived at the site, later, some would use baidu? Baidu guides everybody ascension nets stand brand, not cutting their own roots? I may be overrated, I forget, this is according to a head of the "guide", baidu is standing in the point of view of the webmaster friends to think of the problem.
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